Coverage in the Worcester Telegram & Gazette enhances your company’s visibility, bolsters credibility and carries a powerful third-party endorsement. With licensing, permissions, reprints and custom display products, you can extend the value of positive media coverage with powerful marketing tools that align your company with one of the industry’s most respected brands.

LICENSING

Leverage your positive edit with marketing and promotional licensing. The PARS team will customize licensing packages to suit your needs. Typical uses include, but are not limited to:
    • Owned Media such as your corporate website and organic social media
    • Paid Media including digital and print media, paid social, and OOH
    • In-Store Display
    • Third-Party Retail
    • Trade Shows & Events
    • Corporate Presentations, Reports and Newsletters

Reprints and E-prints

Superior-quality print or electronic replications of original editorial coverage featuring your company, product, service or industry.
    • Reprints are produced in hard copy and are perfect for mailings, trade shows and POP display.
    • E-prints are PARS-hosted and PDF-formatted digital reprints authorized for posting and distribution.

Products and Merchandise

Custom Products can stimulate good press at trade events, sales meetings, and throughout your corporate office. Plaques, Posters, Banners, Framed Prints, Crystal Desktop Awards and Counter Cards can enhance high traffic areas, showrooms, trade show exhibits and POP displays. These high-quality products are also ideal for presentation as personal gifts to commemorate awards and special achievements. Let us know your needs and we’ll recommend the best product for you.

Permissions

The PARS team will clear copyright and create a license for your non-promotional uses:
  • Textbooks, course packs and study guides
  • Film, TV and documentaries
  • Museum displays